Xenia Greek Hospitality enlisted us to create a branding system for their first foray into high-end Greek dining in Boston. The goal for the brand was an elevated, contemporary style but without taking itself too seriously. We developed two complementary logo variations for both horizontal and vertical applications, along with a playful brand mark representing both Peace and the source of a rather iconic Greek export: an Olive Branch. A muted, organic color palette—drawing from traditional Greek pottery and coastal sunsets—grounds the identity across multiple menu formats, printed collateral, and other brand touch-points.

Branding • Menu Designs • Illustrations • Collateral

Photography © Xenia Greek Hospitality